Drink Company Presents PUB Grimm, Brothers Grimm Halloween Pop-up
Drink Company proudly announces PUB Grimm, a Halloween pop-up experience in Washington, D.C. that celebrates the darker side of the classic Brothers Grimm fairy tales, opening Friday, October 18th. In true Pop-Up Bar (PUB) fashion, the over-the-top décor will transport guests to the Black Forest with Hansel and Gretel’s house, Rapunzel’s tower, and the wicked queen's mirror.
“Revisiting Grimms’ fairy tales has been a fantastic creative journey for me,” says Special Projects Manager, Adriana Salame-Aspiazu, “I want it to be that for our guests too." At PUB Grimm, guests can traverse the thorny hedge from Briar Rose as straw is spun into gold. See Rapunzel’s golden hair under the full moon. In a royal castle, test their luck fitting into Cinderella’s shoe, but hopefully keep their toes!
The cocktails at PUB Grimm also represent a journey through the stories and season. “I love fall—apples, hoody weather, Halloween,” says drinks creator, Paul Taylor, “Creating these cocktails from classics, I wanted them to connect back to the theme, stories I grew up with, and embody my favorite season.”
Taylor created a special menu of cocktails for the PUB, including The Glass Slipper (Monkey 47 Gin, dry vermouth, orange bitters, spruce oil), The Fairest Apple of Them All (Smooth Ambler American Whiskey, maple, apple cider, vinegar, bitters), and Crumby Directions (Powers Gold Label Irish Whiskey, ginger, honey, lemon, smoked Allspice).
PUB Grimm has also partnered with chef Mike O’Brien from The Berliner who will serve classic brats, frankfurters, soft pretzels and more alongside Taylor’s creations. (A bar inspired by the Black Forest open during Oktoberfest has to serve German food!). And has partnered with the D.C. Public Library Foundation (DCPLF), which will present a Drag Queen Story Hour every Saturday from 5:30-6:30 p.m. where drag performers will read classic fairy tales in costume and a portion of the proceeds from drinks will benefit the DCPLF.
The crowning moment of PUB Grimm, pun intended, will be Halloween itself that will start at 5 p.m. and include free candy, drink specials, and a costume competition all night long. Halloween is ticketed and has limited availability.